Data integrity is the foundation of any digital analytics program. Without access to reliable data, decisions default to intuition. We use a combination of measurement strategy sessions and data audits to verify that the right metrics are identified and tracked correctly. To ensure your goals are reached, we document business requirements and correlate those metrics with analytics variables in a custom solution design reference. Our experience shows strong analytics foundations facilitate trust in the data, support analytical inferences, and positively influence the outcome.
Define success and measurement across channels
Evaluate data integrity and tool functionality
Align business needs with project objectives
Map key metrics to the variables in your analytics solution
Strategy and investment in technology will fail to return value to a digital marketing program in the absence of expert implementation and enablement services. Leveraging our historical excellence in technical services, we implement analytics and optimization tools as well as provide guidance on how these tools interact with the rest of your tech stack. Combining technical implementation with data engineering services enable our clients to deliver optimal customer experiences at scale.
Empower data collection and action across tools
Optimally store, manage, and surface data
Ensure tools function optimally within your tech stack
Ensure tools function optimally within your tech stack
We uncover hidden patterns and insights through on-going analysis, dashboards, predictive models, and data visualizations. Utilizing the latest data science techniques, we provide intelligence that informs the digital experience and produces measurable results. Close collaboration with our clients ensures our models are vetted from statistical and business perspectives, resulting in actionable and definitive recommendations.
Provide and spread meaningful insight across the business
Algorithmically define audiences, predict behavior, and more
Automate dashboards that promote data-driven discovery
Highlight trends and communicate hidden insights visually
Learn key strategies, tactics, and recommendations on how to optimize the customer journey with human capital and technology.
View Blog SeriesLearn how to amplify the customer experience with analytics.
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Charleston
145 Williman St.
Charleston, SC 29403
877-944-2583
Raleigh
4000 Westchase Blvd.
Suite 280
Raleigh, NC 27607
919-883-9467
New York
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8th Floor
New York, NY 10016
Toronto
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Suite 750
Toronto, Ontario Canada M5H 3L5
Shelton
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Shelton, CT 06484
203-922-7600
Los Angeles
5716 Corsa Ave # 207
Westlake Village, CA 91362
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Colorado
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Suite 325
Superior, CO 80027
877-944-2583