Listen, Learn, Improve, and Deliver
Uncover the whole picture during the discovery process.
The discovery process is an exercise of collecting and cataloging an organization’s messaging, page structure, and navigational flow. Blue Acorn iCi experts then design a plan coupled with user insights to reach an improved state of user experience and drive a brand vision.
Evaluate, Document, and Advise
Optimizing brands by testing and learning from current designs.
Our auditing process includes a comprehensive investigation of an organization’s existing materials and examines their processes, brand identity, and information architecture. The Blue Acorn iCi team identifies opportunities for improvement and provides a clear outline with recommendations that illustrate the advantage of future design enhancements.
Build the User Experience Framework That Embodies Your Brand
Structured design for optimal use.
Arrange content, visual structure, and user flow in a way that improves customer experiences. Blue Acorn iCi captures the learnings from the discovery and auditing phases to activate a brand's experience potential.
Inspiration That Leaves a Lasting Impact
Unleash brand potential with the help of creative experts.
A brand’s visual elements should accurately reflect who they are. Blue Acorn iCi’s visual design services team applies high-fidelity aesthetics to wireframes, content messaging, photography, and more. While utilizing best practices and discovery-based learning, our goal is to deliver visually pleasing demonstrations for a brand.
Build a Deep Customer Understanding
Determine the information architecture, key personas and customer journeys that unlock the greatest value.
Blue Acorn iCi offers qualitative research services to build a direct understanding of customer behaviors and affinity. The team proposes an optimal information architecture through various research methodologies providing a proven navigational structure. By leveraging heuristics and compiling findings, Blue Acorn iCi enables highly effective UX decisions.
User Experience Design Resources
Designs that can scale with a business.
Blue Acorn iCi’s service offerings are multifaceted and customizable, applicable to almost every project, regardless of size.
Identify major areas of change and consider building a strategy that includes prototyping, user testing, and optimization.
In a world of intense competition and heightening customer expectations, brands and retailers must reimagine the user experience to remain relevant.
Joachim Klein, President & COO at Threekit, discusses the visual economy and shares his tips for ecommerce imagery, 3D visualization, and leveraging augmented reality.