Leverage data to solve problems, increase revenue, assess the competitive landscape, or review overall performance.
Use advanced analytics to evaluate current ecosystems.
Monitor data wellness and collection practices to improve data confidence.
Ensure cookie and privacy compliance with audits and implementations.
Determine brand strengths and weaknesses, implement an A/B testing program, and enhance the effectiveness of campaigns and website designs by providing data-driven insights and continuous optimization.
Focus on metrics to maximize marketing results.
Utilizing Blue Acorn iCi’s performance marketing services helps companies improve brand strategy, execution, and results.
Paid Search & Paid Social
Search Engine Optimization
Marketing Consulting & Strategy
An exercise of collecting and cataloging an organization’s messaging, page structure, and navigational flow.
Identify opportunities for improvement and receive a clear outline with recommendations that illustrate the advantage of future design enhancements.
Capture the learnings from the discovery and auditing phases to activate a brand's experience potential.
High-fidelity aesthetics are applied to wireframes, content messaging, photography, and more.
Our qualitative research services build a direct understanding of customer behaviors and affinity.
Marketing Technology Fitment
Evaluate the current technology stack and align it with future business goals.
Determine content effectiveness and strategize on improvements.
Transition into new ecosystems with a clear path toward change.
Determine and enable solutions that optimize the customer journey.
Customer Data Platforms
Fully personalize the brand experience with a platform that updates profiles in real-time.
Customer Data Strategy
Get advice on the right software and implementation process.
Customer Intelligence Success Stories
Transformative digital experiences with tangible results.
The retailer formed a long-term strategic partnership to rebuild its online store on Shopify Plus and enhance the overall customer experience.
This DTC brand wanted to expand the scope of their current A/B testing program and be more data-driven.
Simplifying data and improving personalization capabilities improved email engagement rates and team efficiency.
Paychex partnered with Blue Acorn iCi to enhance its optimization program, test new experiences, and capture critical insights to inform business decisions.