Own the Customer Experience: Making the Switch to DTC

What do Casper, Le Creuset, Procter & Gamble, and Warby Parker all have in common? They own the customer experience.


Too often, brands rely on their retail partners to attract and retain customers. By creating or acquiring a direct-to-consumer (DTC) strategy, brands own customer data and ultimately the experience while improving margins and profits. In Blue Acorn iCi’s latest report, Own the Customer Experience, you’ll learn:

Download a copy of Own the Customer Experience: Making the Switch to Direct-to-Consumer.


If you have questions about your direct-to-consumer strategy and building a DTC channel, feel free to reach out to a member of our team here. We’ve helped brands such as Le Creuset, Tibi, and Delish Essentials build and optimize their DTC sites.

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