June 23, 2020
  |   Ecommerce, UX / CX

[eBook] D2C: The Next Growth Wave for Food & Beverage Brands

While food & beverage is still relatively new to the digital space, consumers are not. The expectations they have for other industries—apparel, beauty, home goods, electronics—will also be expected when they shop directly with a food & beverage brand.

The latest eBook, D2C: The Next Growth Wave for Food & Beverage Brands, from Blue Acorn iCi and Adobe, covers:

  • Why now’s the time for food & beverage brands to switch to a D2C model
  • What consumers expect from these brands
  • How to create a convenient, streamlined, and personalized experience
  • The six key investments brands need to make to successfully launch a D2C channel
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Shannon Abel
After graduating from Clemson, Shannon started her career in marketing, focusing on content creation and engagement. As Blue Acorn iCi’s Media Marketing Specialist, she keeps clients and customers up-to-date on the latest trends and news in the ecommerce world. She also produces and hosts Blue Acorn iCi's podcast, The Funnel. In her free time, she enjoys running with her dog and checking out the local breweries in Charleston.
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